Feb 29, 2024

CavFutures joins Homefield NIL Partnership Program

New partnership will support Virginia student-athletes

CavFutures is thrilled to announce an exciting new partnership with Homefield Apparel, beginning on February 29, 2024. Homefield is an apparel brand that specializes in vintage collegiate clothing and hats. This year-long partnership will create opportunities for our student-athletes and allow for Virginia fans across the country to support NIL initiatives by simply buying cozy and stylish apparel. 


“We could not be more excited to be partnering with Homefield,” said Caroline Darney, Director of Programming and Community Engagement for CavFutures. “They’re a brand that is devoted to supporting student-athletes and building community that fits perfectly with what we are committed to doing here at Virginia.” 


Every time CavFutures’ unique discount code, CF24, is used, Homefield will allocate 10% of the sales revenue generated for the collective. On six select days during the year, that number will be 20%, and fans will receive 20% of their orders. 


"Since the summer of 2021, we've been evaluating avenues for Homefield to thoughtfully and meaningfully support student-athletes," Homefield co-founder and CEO Connor Hitchcock said in their release announcing the program. "We're finally able to do so through the Homefield NIL Partnership Program, and we could not be more excited to play a role in athletes monetizing their Name, Image and Likeness."


To celebrate the launch of the partnership, our first 20% off day is February 29. Every purchase using code CF24 will get you a 20% off discount and send 20% of the sales revenue to CavFutures.
Head over to Homefield, get decked out in some new UVA gear, and help support our student-athletes! 


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